At Rubicon, we practice what we preach. We’ve outlined the reasons the waste industry needs to do better and what we’re doing to combat pollution.
The U.S. waste industry is built on an antiquated model of maximizing landfill tonnage and increasing the frequency of trash pick-ups in order to generate maximum profit. But the increasing demands for cleaner air and purer water far outweigh the environmental and socio-economic costs of burying our garbage.
In this post, Rubicon’s Chief Strategy Officer, Michael Allegretti, outlines the reasons that the waste industry needs to change and how Rubicon is working to disrupt it.