Rubicon Announces Technology Partnership Agreement with Odakyu Group in Japan

Odakyu Group Will Bring Rubicon’s Technology Solutions to Japan with Launch of Pilot Program to Realize Circular Economy

Rubicon, a technology company that provides waste, recycling and smart city solutions to businesses and governments worldwide, and Odakyu Group, a leading transportation, retail and real estate company in Japan, announced that they have signed a partnership agreement for a pilot program in Japan focused on supporting the Japanese waste and recycling industry towards a more integrated Circular Economy.

Odakyu Group, operating in Japan since 1948, is committed to working collaboratively with local Japanese haulers and industry leaders to identify and solve the local and global challenge of waste. Odakyu believes that RUBICONProTM RUBICONConnectTM and RUBICONPremierTM technology can help the hauling community in Japan improve operational efficiency and identify new business opportunities while creating shared value.  By partnering with Rubicon, Odakyu Group will utilize Rubicon’s technology to help develop a sustainable ecosystem for all of its operating businesses.

Monitor Deloitte Japan, the multinational strategy consulting practice of Deloitte Consulting in Japan, will serve as a strategic advisor to Odakyu Group on this partnership.

“Rubicon is very excited about collaborating with Odakyu Group on building out sustainable solutions in Japan,” said Renaud de Viel Castel, Senior Vice President of Global Expansion at Rubicon.  “Rubicon’s mission is to end waste, which is both a global challenge and opportunity. We look forward to the very positive impact the partnership with Odakyu Group will have on the community across Japan.”

“Rubicon is seen by Odakyu Group as an innovator in the category of waste and recycling, and will bring tremendous insight, strategy and technological expertise to help bring to life the circular economy in Japan,” said Masashi Hisatomi, General Manager of Management Strategy of Odakyu Electric Railway, Odakyu Group.  “We look forward to building this relationship with Rubicon in the months to come and see an enormous opportunity within Odakyu Group to utilize the latest global technologies to help local stakeholders and to become a leading company of circular economy in Japan. Also, given that Rubicon works closely with companies, haulers, and cities to become their true partners by solving their problems together, by collaborating with Rubicon, we would like to help solve the problems that Japanese stakeholders face.”

Click here for the full interview

Press Coverage

Live and In Person… Telling Our Organics Recycling Stories

In January, Ryan Cooper and Katie Kinnear of Rubicon® visited BioCycle’s office in Emmaus, Pennsylvania (PA), to learn more about our company’s history and to get our take on all things organics recycling — from source reduction to zero waste, with a focus on food.… Keep Reading...

Rubicon’s first ESG report emphasizes software pivot, $208M potential savings for cities

Dive Brief: Rubicon's first-ever environmental, social and governance (ESG) report leans into recent efforts to rebrand as a software provider, with new data on $208 million in projected savings for U.S. municipalities that use the company's smart cities platform. Among multiple examples, Rubicon cites its… Keep Reading...

The Importance of Environmental, Social, and Governance Efforts in the COVID-19 Era: A Q&A with Rubicon

Rubicon, an industry leader in providing smart waste and recycling solutions for businesses and governments worldwide, released its inaugural Environmental, Social, and Governance (ESG) Report earlier this month. The report details an array of sustainability solutions based on the company’s experiences delivering positive environmental results… Keep Reading...

Press Releases

Rubicon Releases Inaugural Environmental, Social, and Governance (ESG) Report

Outlines technology-based sustainability solutions to reduce emissions, eliminate waste Atlanta, Georgia (May 6, 2020) — Rubicon®, a technology company that provides smart waste and recycling solutions to businesses and governments worldwide, today released its inaugural Environmental, Social, and Governance (ESG) Report. Titled Toward a Future… Keep Reading...

Rubicon Offers Customers Free COVID-19 Regulation Tracker, Powered by Libryo

Atlanta, Georgia (April 23, 2020) — Rubicon, a technology company that provides smart waste and recycling solutions to businesses and governments worldwide, and legal technology company Libryo, have partnered to offer a COVID-19 regulation tracker to Rubicon’s customers. As part of its ongoing commitment to… Keep Reading...

Congress Cannot Ignore Nation’s Independent Waste Haulers in COVID-19 Relief Package

Rubicon CEO Nate Morris says adopting four key points in plan crucial to hauler viability and public safety Atlanta, Georgia (March 20, 2020) — Legislation targeting relief for the United States in response to the COVID-19 pandemic should include a four-point plan targeting the nation’s… Keep Reading...