Want to Help Your Children Make More Sustainable Choices this Halloween?

Did you know that nearly 600 million candy wrappers are sent to landfills each year from Halloween? Helping Ninjas is helping to sustain Indianapolis and reduce our waste through #TrickOrTrash, Rubicon’s new sustainable educational campaign for elementary and middle school students!

Consider opting not to throw the wrappers “away” and choose to collect your empty candy wrappers and recycle them!

Rubicon has partnered with TerraCycle to bring their Zero Waste Boxes to the hands of students, and at no cost — and Helping Ninjas in Indianapolis has joined the efforts!

If you or your child is interested in helping the Helping Ninjas by collecting candy wrappers for Rubicon’s #TrickOrTrash campaign, you can email: info@helpingninjas.com for more information.

Helping Ninjas (our family’s not-for-profit that was founded by my son Leo) had the idea to help empower youth in our city by collecting Halloween candy wrappers to be recycled — we need your help!

In a landfill, some candy wrappers can take hundreds of years to decompose, some even thousands! Scary! What is even more startling is that there has not been any option for consumers to recycle candy wrappers in our country ever, until now! Thanks to Rubicon and TerraCycle, there is another option for our empty candy wrappers, it’s called a Zero Waste Box!

The candy wrappers are collected by youth in zero waste boxes courtesy of Rubicon and sent with a pre-paid shipping label to TerraCycle. TerraCycle will recycle or compost the fibers of the candy wrappers, avoiding the landfill altogether! Rubicon is also offering a lesson plan to educators to learn more about reducing waste and making sustainable choices.

Click here for the full interview

Press Coverage

Rubicon’s first ESG report emphasizes software pivot, $208M potential savings for cities

Dive Brief: Rubicon's first-ever environmental, social and governance (ESG) report leans into recent efforts to rebrand as a software provider, with new data on $208 million in projected savings for U.S. municipalities that use the company's smart cities platform. Among multiple examples, Rubicon cites its… Keep Reading...

The Importance of Environmental, Social, and Governance Efforts in the COVID-19 Era: A Q&A with Rubicon

Rubicon, an industry leader in providing smart waste and recycling solutions for businesses and governments worldwide, released its inaugural Environmental, Social, and Governance (ESG) Report earlier this month. The report details an array of sustainability solutions based on the company’s experiences delivering positive environmental results… Keep Reading...

Colleges and Universities Stop 380 Million Plastic Bottles From Going to the Landfill

RecycleMania announced its partnership with Rubicon, naming it the competition’s official sustainability and technology partner. Rubicon, a technology company born in the waste and recycling industry that powers a digital marketplace, provides a suite of Software as a Service (SaaS) products for waste, recycling, and… Keep Reading...

Press Releases

Rubicon Releases Inaugural Environmental, Social, and Governance (ESG) Report

Outlines technology-based sustainability solutions to reduce emissions, eliminate waste Atlanta, Georgia (May 6, 2020) — Rubicon®, a technology company that provides smart waste and recycling solutions to businesses and governments worldwide, today released its inaugural Environmental, Social, and Governance (ESG) Report. Titled Toward a Future… Keep Reading...

Rubicon Offers Customers Free COVID-19 Regulation Tracker, Powered by Libryo

Atlanta, Georgia (April 23, 2020) — Rubicon, a technology company that provides smart waste and recycling solutions to businesses and governments worldwide, and legal technology company Libryo, have partnered to offer a COVID-19 regulation tracker to Rubicon’s customers. As part of its ongoing commitment to… Keep Reading...

Congress Cannot Ignore Nation’s Independent Waste Haulers in COVID-19 Relief Package

Rubicon CEO Nate Morris says adopting four key points in plan crucial to hauler viability and public safety Atlanta, Georgia (March 20, 2020) — Legislation targeting relief for the United States in response to the COVID-19 pandemic should include a four-point plan targeting the nation’s… Keep Reading...